Pearson

THE BRIEF

Tasked with creating a new digital responsive website to support the Pearson brand and to elevate their online presence with a new visual direction. Collaborating along with another UI designer and a full project team, against aggressive timelines, clear communication with the team was a must.

AGENCY : INVESTIS

PROCESS

We worked on two different concepts with reviews with the client to finalise the creative direction. I then worked on building out a full design system with over 40 customisable and responsive designed modules. Documenting an extensive design system in Zeroheight for the clients and developers reference. We developed a grid system that was flexible enough to give interesting and varied layouts for each page template.

RESULT

We produced a fully responsive, highly polished website that far exceeded client expectations. The clean style and intuitive navigation enabled ease to absorb content, with a colourful palette and imagery balancing the airy white space. The final out come was hugely successful with the client implementing the new visual direction into their customer facing site also.