Brands and agencies I’ve worked with
Case studies
The decisions behind the screens.
I redesigned an app students only opened when they had to.
- 1Timetable first, because it's the moment students actually open the app for. 84% engage with it.
- 2Fee tracking deferred. Legacy integrations weren't ready, so I didn't pretend they were.
Redesigning attendance management for 400+ tutors
Attendance had no real process, and it was taking tutors’ time away from teaching. I led design of the Tutor Portal’s first release, from concept to MVP.
I made raising a query easier. Tickets went up.
Why that was the most useful thing we learned, and how it turned support chatbot-first.
Rehab only works if people do the exercises. I designed for that.
TrackActive Me helps people manage muscle, joint and back pain, and is used by insurers, employers and the NHS.
Also
- Wall Street English, with ReasonLead product designer. A WCAG-compliant design system. The design phase won Reason the build.
- Engage in HealthHealthcare sites for pharma clients.
- William RussellA health insurance claims app for expats.
A graphic designer's eye, a product designer's priorities.
I started in graphic design, then moved into product. I care how things look, but I care first about whether they work.
I've designed in-house at a large education group, in startups, including HealthTech, and with agencies on pharma and global learning platforms. The products vary, from support journeys and insurance claims to pain management and internal tools, but the principle stays the same: make the next step obvious, and make it look like someone took the time.
When I'm not designing, I'm running.
TrackActive Me, lead product designer
Reason, lead product designer
Engage in Health
William Russell
Product strategy
UX and UI
Design systems and accessibility
Delivery with engineering
Figma Make
Claude Design
Education
Insurance
Pharma
What people say
From the people I've worked with“She's a generous collaborator, a sharp design thinker, and someone who lifts the standard of everyone around her. Any team would be lucky to have her.”
“Beyond her design craft, Tracy is simply brilliant to work with and great fun. Highly respected, generous with her knowledge and expertise. I recommend Tracy without reservation.”
“Tracy immediately hit the ground running, tackling highly complex project briefs head-on with an almost mind-reading ability. A calm, collected, in-demand design professional who's a joy to have on any project.”